Questionnaire
Polina Alexandrova
Head of Design
PagePRO Questionnaire
It consists of 4 sections to help us showcase your business at its best — the more precise your answers are, the stronger the result
Email
Polina Alexandrova
Head of Design
Share your name, email and project title.
Name
Project title (business name)
Block 1: About
General information
General presentation and business sector
Who are you?
Polina Alexandrova
Head of Design
Share the basic information about the company:
who you are and what your business does.
Your company mission and purpose
Why?
Polina Alexandrova
Head of Design
Share your motivations, aspirations, and future goals, offering insight into what drives you and where you are headed.
Products and services
What?
Polina Alexandrova
Head of Design
Share information about your product and its strengths and weaknesses, overall your unique selling proposition.
Block 2: Context
Your current setup
Target audience
Age, profile, areas of interest, etc.
Polina Alexandrova
Head of Design
Tell us what you know about your customers or target audience:
who are they, what do you want them to feel interacting with your product or service, etc.
How do users find your website?
Social media, offline campaigns, word of mouth
Polina Alexandrova
Head of Design
Describe the complete path users take to reach your website, including any current or future channels.
Competing brands
List companies with their websites, if possible
Polina Alexandrova
Head of Design
This helps us understand your market, positioning, and how your website should stand out from competitors.
Your differentiating factor
What makes you stand out from the competition
Polina Alexandrova
Head of Design
This helps us define your unique positioning and translate it into a clear visual and messaging strategy for the website.
Accomplishments
List of notable achievements, awards, or recognitions
Polina Alexandrova
Head of Design
This allows us to highlight credibility and reinforce trust with your audience.
What about your current site doesn’t work?
Consider aspects such as visual identity, lead capture, performance, or missing functionality.
Polina Alexandrova
Head of Design
Please attach a link to your current website.
If you don’t have one, write “no website” in the fields.
What about your current site does work?
Consider aspects such as visual identity, lead capture, performance, or missing functionality.
Website URL
Block 3: Goals for new website
Your expectations and requirements
What look and feel do you want for your new website?
Define the visual direction.
Polina Alexandrova
Head of Design
For example: light, airy, minimal, premium, serious, playful, bold, futuristic, warm, artistic, or corporate.
Websites and brands that inspire you
From any industry, explaining why you find them inspiring
Polina Alexandrova
Head of Design
This helps us understand your aesthetic direction, tone, and expectations for your website.
What are your expectations and goals for the project?
Describe what you want the website to achieve for your business.
Polina Alexandrova
Head of Design
Please be specific — for example, lead generation, brand positioning, sales, visibility, or client communication.
What’s your website’s main call to action (CTA)?
The section a user must visit or action they must take
Polina Alexandrova
Head of Design
For example: book a call, submit a form, make a purchase, sign up, or contact you.
Block 4: Technical information
Deliverables and features you might need
What are the blocks you think your website should have?
About, Services, Team, Contacts, Offices, Reviews, etc.
Polina Alexandrova
Head of Design
If you’re unsure, you can simply describe your needs — we’ll propose the structure for you.
Website domain name
Your current or preferred web address.
Polina Alexandrova
Head of Design
If you don’t have one yet, write “to be decided.”
Site hosting
What server do you currently use?
Polina Alexandrova
Head of Design
Can we have access to it? Or should we provide you with a solution?
Deadline
Does the project need to be completed by a specific date?
Polina Alexandrova
Head of Design
Our standard timeline is approximately 2 months.
If you need the project completed by a specific date, please indicate it here so we can discuss possible options.
If you have any additional relevant information to share with us, please include it here:
Polina Alexandrova
Head of Design
Anything else you want to tell us, before we begin.
Thats it!
Thank you for your answers, we'll get back with you via email asap
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